Never mind that I could watch a full hour of Mad Men on AMC just to see Betty Draper in as many clothes as they can pull from her closet. (And, yes guys, I know you prefer Joan, the busty red-headed secretary.)
This week, Don said something that went much deeper than the sets and scenes (and historic smoking) we love so much. He said something that can actually change our lives.
In context, Don Draper was trying to land the Madison Square Garden account by helping the company defend their plans in the early 60s to demolish the current Penn Station (and by the way, can you believe they did it?!). The MSG client was tired of the public outcry and wanted to quiet it down. Don, taking a page from the publicist handbook, told his client this:
“If you don’t like what’s being said, change the conversation.”
Yes, sometimes we have to face tough conversations head on. But you know when this can really work? In the conversations we have with ourselves. If you don’t like what you’re telling yourself, change it. You are responsible for the words spinning around in your brain, so if you catch yourself being too negative (“It’ll never happen”) or beating yourself up (“It’s your fault this is happening”) or spiraling into frustration (“I’m so tired of all this”) then put some spin on your own story and change what’s being said.
It’s like another quote I read about the news: If you don’t like the news, go out and make some of your own. Change the conversation and make your own news. You’re bound to go up from there.